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7 Mistakes Bloggers Make

7 Mistakes Bloggers Make!!!Whether you’re new to blogging or a seasoned blogger, there are a few mistakes that many of us have made, but can luckily learn from. If you’re reading this site, you are most likely looking to grow your blog and attract new visitors. Knowing these classic blogging errors can save you lots of time and frustration. Here are a few of the top mistakes I’ve compiled so that we can all work on creating great blogs while increasing visitors at the same time.

They don’t create great content

What makes a great blog? Great content. One of the top mistakes that bloggers make is not creating great content. It is the content of your blog that attracts visitors and encourages them to stick around, so why do so many of us wonder why we aren’t getting enough visitors when we post uninteresting content?

Content is key, especially when you are just starting out. While it’s totally fine to create a diary style blog sharing highlights of your day, that is not the kind of content that is going to attract visitors. Sure, you may get some hits from your family and friends in the beginning, but it’s going to take you much longer to build up your reputation. Why? Because, in all honesty, the majority new visitors don’t care about your day at school or your dog. They want content with some substance. Something that they can relate to… and even something that’s not all about you. There has to be some sort of take away for them, and unless you’ve got celebrity status and people are dying to know what you eat for breakfast, it’s easy for a blog with no substance to fail.

Focus on creating great content and think about what your post can offer somebody else. Writing a new post every day or every other day in the beginning is a great way to boost your presence online. The more amazing content you can pump out, the more your posts will be shared and indexed on search engines.

They don’t create shareable content

Creating great content is one thing, but creating shareable content is another. Whenever you create a post, think about its share value. Will people link to your article or share it on social networking sites? Why or why not? Is your post title one that would attract new readers if somebody happened to share your article? Do you have an image inside of your post that would catch someone’s eye on Pinterest? Don’t just expect a visitor to copy your link and paste it into their favourite social networking site. Give them options to share that content right there in the post. Installing social sharing buttons inside of your posts is a surefire way to increase sharing.  What’s the use in creating awesome content if you don’t offer your readers a way to easily share what you’ve written? You could be missing out on huge traffic opportunities.

They don’t take advantage of SEO

SEO (or Search Engine Optimization) plays a huge part in the success of a blog. So why do so many bloggers fail to follow some basic SEO tips? When you’re creating your posts, strongly consider the title of your post as something that somebody on Google might search for. Make your permalinks SEO friendly by changing the way they are displayed to include the post title in the URL. (If you are a WordPress user, you should take a look at some SEO plugins to help you out.) Search engines can account for a very large majority of a blogger’s visits if done right.

They don’t visit other blogs

How are you supposed to draw attention to yourself if you’re stuck in your own little blogging bubble? Blogging is a community, and getting to know that community can prove to be a huge benefit. Bloggers who don’t network with other bloggers are missing out on a great opportunity to expand their circle. Not only to grow your own blog’s traffic, but to meet and interact with great people who share the same interests. Visiting other blogs, leaving comments, and connecting with fellow bloggers as a routine task will get you noticed and even draw other bloggers over to your site.

They try implementing advertising too soon

Implementing ad programs or accepting “sponsor” ads too soon can be the worst kind of distraction. In the beginning, a blog should be all about the content and you should work up to being able to place ads on your site if that is the path you want to take. Setting up ads too early not only gives new visitors the impression that a blogger is only in it for the money, but wastes so much time that could have been spent making great content instead. Bloggers suddenly become concerned with why they’re only making 2 cents a week, thinking that maybe they don’t have enough ads on their site and that maybe adding more will help. They sign up for affiliate networks in hopes of earning commissions that way too. It’s backwards thinking and it will not get anyone anywhere. Advertising should come after you’ve built up your content and a following.

They don’t create trust with their audience

Anybody can create a blog about any topic, but it’s up to the blogger to convince the reader that they are qualified to know enough about that topic they write about. Readers need to be able to trust what a blogger says, especially if that blogger is a self proclaimed expert at their chosen niche. Building trust takes time and it may even take numerous posts about a certain topic for others to really believe that you know what you’re talking about. Offering helpful articles about a subject is a great way to build trust, because a reader can actually attempt to take your advice and see what happens.

They don’t own a domain name

I know I sound like a broken record, but it seriously is so important for bloggers to have their own domain name. If you use a freebie blog service, like Blogger, at least get your own domain name. Think about it… When was the last time you saw a popular newspaper or magazine mention a blogger with a “blogspot.com” address? Having a domain name instantly makes any blogger look more serious because it shows that they’ve actually taken the time to purchase an identity… their own identity! An identity that can now be used on promotional material, business cards, email signatures and more and be easy for others to remember.

Did I miss anything? What’s your take?

  • Great tips! I had no idea about SEO when I started out and now I’m kicking myself as I try to fix a few things!

  • Gemma Oxford

    Nice post, its nice to have a reminder of what we should be doing to improve. I definitely need to make my photos easier to share and leave a comment on blogs instead of just silently reading. I mostly want to improve my photography, could you possibly do a post on beginner’s photography and how to edit? Thankd again for starting this site! xo


  • This is good Dana!! I love this new blog of yours.


    “THEY TRY IMPLEMENTING ADVERTISING TO SOON” — *too 🙂 with love, I promise.

    • Dana Fox

      Ahhh one of my own biggest pet peeves! haha thank you!! that’s what I get for writing at 2am.

      • No worries 🙂 it happens. I’m always glad when someone points it out, too 🙂

  • Great Post! You’re the best! always with the best stuff and helpful post! thank u 🙂

    * b l o g .

  • Sarah Given me Wings

    Great post thanks I do have a question though, I have currently got a blogspot blog but really want my own domain name, if I got one and had my own web address would people still be able to find my blog through the old (blogspot) web address or would I have to let them all know the new one. Thank you

  • Hi! I have only swaps in my blog. Do you think this is okay or does that count as advertising? 🙂

    • Dana Fox

      Swaps are still a form of advertising. They are free, but they are still following the same advertising format and you are still advertising another blog/shop. I think swaps can be a great way to get your foot in the door with paid advertising if that is what you are trying to do, but I would be careful about how many you throw on your sidebar and make sure that it doesn’t distract from your site at all.

  • Kristeli Lalas ♕

    Thnx for the tip dana!

  • emily

    great tips!!! I would also add not watermarking photos to the list… although maybe that goes with making your images and content great ;o) Emily

  • Pam Willard

    Thanks for that! I’m so new at this, I am always trying to connect with other bloggers but rarely find those who reciprocate! Very frustrated! Also I seem to get views but ZERO comments… What’s up with that??? Is it a blogspot thing? I would love some feedback on my blog, I’m flying by the seat of my pants 😉


    • Dana Fox

      Hey Pam! I’m sorry you’ve been frustrated! The best thing you can do in that case would be to reevaluate your blog and think about the visitor’s experience (as I mentioned above!). Does your layout/design appeal to the majority of others? Do you post about things that would interest others and start discussions? This wouldn’t be something to do with your platform (blogspot) at all, as the platform has little to do with visits/comments. I’d just think about what you can do to improve it. I just had a peek at your site and it is very dark (white text on black is not the best on everyone’s eyes) so perhaps all you need to do is clean it up a bit and make sure you’re posting quality content 🙂

  • Gemma Oxford

    I have a couple pet hates with blogs, mainly bad format. Hate when theres no search box, hate when theres an insane amount of comments open on each page so scrolling on a phone is a nightmare, hate noisy pop up ads and hate when a blog has no menu. A blog I recently visited ticked all these boxes and after gritting my teeth while trying to read the nice reviews, I just clicked off in the end. (Surprisingly, it’s a hugely popular blog somehow)

    Giving some thought to making your blog easy for readers is basic! That’s why I love all the thought you put into your blog, theres never too many sponsored posts and it’s easy to navigate. Just wish other bloggers would put more thought into it! xo

    • Dana Fox

      I agree that there can be certain elements of a blog or website that just make me not want to ever visit it again! Some people just don’t take the time to really think about their visitor’s experience and that is a huge mistake. Love your input, thanks!

  • Valentina Batrac

    Hey,I made my blog 2 months ago and I’m still kinda new with all blogging stuff so I was wondering can you please check out my blog and tell me what you think,what should I change,how to make it better…BTW your posts are very interesting and very helpful. Thanks =)


  • Tamitoo

    I am jobless ( I live with my parents) so I can’t get a domain is that bad?
    And does the content you write need to be long?

    Thanks xxx

  • I just created my blog tonight after using tumblr in my teens (el oh el so hipster *high five*) Serious now, this is really helping me start if off and has given me lots to think about. Thank you! http://littlekaatie.blogspot.co.uk/

  • Emmi

    Hi Dana! Thank you for your awesome tips. I’ve tried to be a serious blogger for years but somehow I haven’t been able to do it the way I’d like to do it.So I’ve started many blogs over the years and then stopped writing because I’ve felt no one listens to me. I want to share things, not keep a diary.
    Another thing that has bugged me over the years is the look of my blog/s because I’m not much of a code wizard, but I think I have good taste and know how to edit photos at least and found premade blogskins sooo now I finally found a way to improve my blog’s look at least so I’m pretty excited now. That gave me a lot more confident knowing that my blog looks better and more professional but my blog’s name is quite long and hard to remember although I love it. So I would love to hear your opinion since I’ve thought about getting a domain name but should I make it simpler or what? My blog’s name is Cherry Tea and Cat’s Whiskers. What do you think?

    • Hi Emmi,
      Have you figured out what hasn’t worked for you in the past and know what to do now to make it work this time? That should be your first step, I think! Your blog name is quite long and not easily remembered, so I wouldn’t oppose you changing it to something simpler. 😉

  • I’d probably work on getting more monthly views before I started adding advertising. To give you a comparison, not counting ad clicks, Adsense generates revenue for you at every 1000 impressions. So, you would get paid whatever your Adsense RPM is (could be from $.05 to $1 on average for you) for every 1000 impressions. So 1000 impressions might only equal a dollar or less in Adsense revenue. If you’re taking on self-sold advertising, it would need to be sold pretty cheap otherwise there is no benefit for the advertiser. Personally I would wait until you can justify those numbers a bit more.

  • Such great information as always! Thank you. I’m just off to make my own domain name now 😉 I was just wondering if you had a blog post about how to create the sharing icons for each blog post? Thanks again for your help 🙂 xox

  • Southwestern Prepster

    Hi! I made my blog six months ago but I have been reading many of them for a really long time and have been working to avoid all of these pet peeves we share! Recently, because of the holiday break from school I decided to start working on the design and coding to make the site a bit more opening. I know this might be a long shot, but if you’d be willing to just take a peek at my blog and let me know what you think, I would really really appreciate it! Either way, thank you for sharing your wisdom/advice!!


  • Wonderful post! Thanks for the easy-to-follow tips!

    Jillian | http://www.medicaminablog.com

  • Thanks for sharing your tips! I’m just starting, so I think getting a domain is not as important as creating content, if you don’t have enough content, people most likely won’t commit with you, also before spending any money on the blog, first want to know if I’m gonna be able to keep it up. But your information is very useful. 🙂


  • IcePick

    All your posts are worth our while. They are all very helpful. Thank you, Dana for always sharing a lot of things with us.


  • NaMeLeSs

    My biggest thing is the hosting/domain name right now, unfortunately. Mainly because I seriously can’t afford it, but also because I’m so new at this that I’m not sure if my blog’s title is good for what I’m trying to do (reviews/influencing). What do you think about “Thoughts Gone Awry”? I thought of it when I first made my blog and thought I could legit journal in my blog.


  • Serina

    This was really helpful! Thank you 🙂

  • Happy Little

    I started my blog on blogger, but within a week moved to WordPress with my own domain. It is much more difficult to be a blogger than most people get credit for. Thanks for all your helpful information. I find that I keep coming back to your articles and videos. Thanks for sharing your knowledge.

    ~Happy Little

  • Merissa Ong

    It was really helpful! I should really consider getting a domain name 🙂

  • Cheska Santos

    Wow, that’s great advise. I kinda find you intimidating, which pushes me to work on my blog even more. You’re my inspiration 😀